OUR STANDARD

What we will not say.

Our systems take the shape of your business. They never take the shape of an answer they do not have. This page is the machinery that makes the second half true.

Why a rule set instead of a promise

You have been sold confidence before: a number with a decimal place and nothing behind it.

The problem is rarely dishonesty. It is that most analysis has no mechanism making it impossible to overclaim. The template asks for a percentage, so a percentage appears, whether or not the data can produce one.

So we built the mechanism instead of writing a values statement.

Every claim carries a grade, and the grade decides which words are allowed

Every claim carries a grade, and the grade decides which words are allowed
GradeWhenWhat may be said
E4 RobustThree or more independent lines, consistent, current, enough observationsA figure, a likelihood and a range
E3 MediumOne or two lines, or indirect, or a weaker fitA range and a likelihood. No bare figure
E2 LimitedA single line, stale, or a proxy onlyA direction and a confidence. No probability. No number
E1 AbsentNot in what you sentNo claim. A named gap, and what would close it

Three things drop a claim one grade: evidence about a different period or segment than the question; independent sources disagreeing; and the one we say out loud, a range wide enough that the recommendation flips inside it. When that happens the honest statement is that the analysis does not decide the question, and we make it.

"Likely" always arrives with its number attached, and never without a reference class. Not "70% likely to recover", but "in seven of the ten months that followed this pattern in your own data, it recovered without intervention".

  1. E4 Robust

    Your DSO from MSME buyers is 78 days, 33 days over the statutory norm. Reducing it to 45 releases Rs 1.4 crore of working capital.

    When
    Three or more independent lines, consistent, current, enough observations
    What may be said
    A figure, a likelihood and a range
  2. E3 Medium

    Your DSO from MSME buyers is between 71 and 84 days, likely (55 to 80%) above the statutory norm. Reducing it would release roughly Rs 1.1 to 1.7 crore.

    When
    One or two lines, or indirect, or a weaker fit
    What may be said
    A range and a likelihood. No bare figure
  3. E2 Limited

    Your DSO from MSME buyers is rising and is above the statutory norm. We can give you the direction but not the size: one source, and it is two quarters old.

    When
    A single line, stale, or a proxy only
    What may be said
    A direction and a confidence. No probability. No number
  4. E1 Absent

    We cannot tell you anything about your DSO. It is not in the data you have shared. Your Tally receivables ageing would close this, and it is worth closing, because this is where working capital usually hides.

    When
    Not in what you sent
    What may be said
    No claim. A named gap, and what would close it

Four kinds of not knowing

Four kinds of not knowing
KindWhat we sayWhat we do
AbsentNothing in your data speaks to thisName the file that would. We do not estimate
StaleLast read Open item: <date>, Open item: <N> periods old. At that age it supports a direction, not a sizeDrop the grade
UnpricedThis is measured but has never been costed. A business case on it is an argument, not a calculationGive the mechanism. Refuse the number
ContestedTwo of your sources disagree. This rests on the first, and here is what changes under the secondShow both. Never average silently

Every gap we name carries five things: what is missing, why, what it would change, how to close it, and what closing it is worth. A gap that would not change the advice is declared immaterial and set aside. Listing every conceivable missing input without saying which ones matter is its own kind of uselessness.

Three registers, never mixed in one sentence

Observed
This is in your data
Inferred
This follows from your data, by a mechanism we will name
Assumed
This is not in your data. We supplied it, here it is, and here is whether the recommendation survives if it is wrong

The test every paragraph has to pass

A dial caliper resting on a sheet of paper

Strip every figure and every proper noun out of the paragraph. If what remains is true of businesses in general, it does not ship.

This catches the exact failure mode of machine generated advice: a sentence that reads perfectly, sounds insightful, and would be equally true of any company on earth.

And on this website

The same rules. Every figure here has a source you can check.

The one widely quoted statistic we could have used, that roughly 95% of enterprise AI pilots produce no measurable return, is methodologically contested. So it is not on this site as a headline, even though it argues for us.

There are no client logos we have not earned, no case studies we cannot name, and no roadmap features shown as though they shipped. That is why the Business Pulse page says design partner rather than available.

TRY IT ON YOUR OWN DATA

Bring the messiest file you have.

Put it through the same road our clients' data travels. It will either read correctly, or tell you exactly what to change. Nothing is stored, and you do not need an account.